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Introduction to Moosend and Sitecore Send

Send

Published: 2022-03-11

Last year, we introduced Moosend's service on this blog. Now, it's being offered as Sitecore Send, a service tailored for businesses. In this post, we'll reintroduce the product and explain the differences between Moosend and Sitecore Send.

Moosend Services

Moosend offers marketing automation features in its email delivery service. When you sign up, Moosend offers the same features as Pro for a limited 30-day period. The following is a list of useful features of the service.

The official website is as follows

The list of functions can be found by opening the Product menu.

moosend01.png

Features will be introduced as they become available, but the service features are as follows.

  • Fee structure based on number of email subscribers, not number of emails sent
  • Provide landing page and subscription form functionality
  • Easy-to-use email composer
  • Image cropping and resizing tools
  • Countdown timer
  • Reports on email opens, clicks, open areas, etc.
  • Email Heat Map
  • A/B Test
  • API

The intended customer profile is as described on the right side of the image above,

  • E-Commerce
  • Agency
  • Travel
  • Publishers
  • Provides SaaS services

The scenario is to make good use of the API integration features except for the Agencies. We will introduce the agency scenario in a separate article in the near future.

The pricing is clearly posted on their website, and they offer a 30-day free plan so you can evaluate the service for yourself.

For the Pro version, payment can be made by credit card and PayPal. The differences between Moosend's 30-day limited, Pro, and Enterprise versions are as follows

30 Day Trial

Pro

Enterprise

Subscribe

Campaign

Transaction mail

-

Landing page

Custom report

1

Account manager

-

-

Team member

1

5

10+

Priority support

-

-

SMTP Server

-

SSO & SAML

-

-

SLA

-

-

Dedicated IP

-

-

For subscriptions in excess of 1 million, the Enterprise edition is available on an individual basis, and includes SSO and other services not available in the Pro edition. Of course, if you want to take advantage of services that are only available in the Enterprise edition, you can subscribe to the Enterprise edition.

Integration

For integration with other systems, Moosend's Integration page offers a variety of services.

The main functions include the following linkages

What is Sitecore Send

Moosend's service is provided by Sitecore Send under the Sitecore brand. This service is not an online subscription service, but rather a subscription-based service for companies.

As for the contents, they are as follows

  • Offered with the same services as Moosend Enterprise (scale selectable from 200,000)
  • Unlimited number of editing users
  • Provide onboarding services for companies
  • Payment can be made by invoice.
  • Provide tools for future integration with other Sitecore products

At a certain scale of implementation, Sitecore Send is easy for companies to adopt.

News from Sitecore Send

A press event was held on March 10 and was covered by several media outlets.

Summary

In this article, we introduced the differences between Moosend and Sitecore Send, both of which were acquired last year, and we will continue to introduce Sitecore Send in the future.

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